Retailing to the customer of one in the Internet of things age.

A UNIQUE EVENT

An interactive event hosted by Emily Maitlis, BBC journalist and newsnight presenter, featuring WPP and Industry experts in combination with a unique Internet of Things fashion Experience. The event had many opportunities for valuable networking, knowledge sharing and hands-on familiarisation with the very latest in machine to machine and machine to customer interaction.

Catch the next wave or be caught out

Understand the impact of the IoT on retailing
Hear from industry visionaries and leading industry experts
See practical solutions, revealing disruptive innovations
Get insights, ideas and actionable learnings
Prepare for the future now

Speakers

Andrew Grant

Co-Creator and Director of "Retailing to the Customer of One in the IoT Age"

Andrew is the Co-Creator and Director of “Retailing to the Customer of One in the IoT Age” and a digital strategy consultant to The Store WPP EMEA & Asia working with emerging technologies. In addition to co-creating “The Future of Retail 2013” he is an authority on the Digitisation of Business, working with WPP companies…

David Wright

Innovation Specialist, Kantar

David currently works as Innovation Specialist for Kantar, where he assesses new technology and techniques with the aim of creating globally scalable solutions. His current focus is on advanced machine learning and the use of IOT in a consumer insight context. He has previously worked in several R&D related roles, in finance, telecommunications and mobile…

Jon Hamm

Global Executive Creative Director, Geometry Global

Appointed Global Chief Creative Officer in November of 2014, Jon leads the creative vision for the agency’s growing portfolio of global brands including Coca-Cola, Heineken and Unilever. He is a champion of Geometry Global’s transformational ‘Pivotal Ideas’ creative approach that has won the agency many awards, including 19 Cannes Lions in 2015. The agency was…

Hannah Blake

Open Innovation Director, MEC Global

Hannah Blake has spent most of her career to date creating ‘corporate/start-up mashups’. In her current role as Innovation Director at the media agency MEC she looks to partner marketing and advertising start-ups with the agency’s large portfolio of clients. Before this, she ran BBC Worldwide Labs, BBC Worldwide’s start-up accelerator, where she helped to bring…

Tim Greenhalgh

Chairman and Chief Creative Officer, Fitch Worldwide

Tim steers the creative output of 12 multinational design studios, across 8 countries driving design standards and influencing the shape of retail worldwide Tim began his career with FITCH over 30 years ago and, bar a 6-year stint as Creative Director at the Conran Design Group, he has been with the international design agency ever…

James Bidwell

CEO, Springwise

James is the majority shareholder and CEO of Springwise, the world’s largest idea spotting network. Established in 2002, Springwise scans the globe to discover and share carefully curated, real time, real business, innovation and start up ideas. www.springwise.com. James has over 20 years experience in growing retail and tourism brands. Highlights include the turnaround and sale of…

Lord Wei

Lord Wei of Shoreditch

A background of business, investing, and technology, followed by a period of helping to start up and think about social enterprise (or social venturing and reform), which finally culminated in policy development and being invited in mid-2009 to enter the House of Lords. I have a young family and am committed to supporting my community…

Neil Bruce

Head of Mobile, Mindshare Worldwide

Neil joined Mindshare in September 2014, from the Mobile specialist agency Somo. Prior to Somo he worked at OMD International and Starcom MediaVest Group. As Mindshare’s Head of Mobile for the UK, Neil works within the digital strategy team where he champions the use of mobile to enhance brand communications, develop new relationships in the…

Andrew Curry

Director, The Futures Company

Director of The Futures Company in its EMEA office, based in London. He leads on strategic futures projects across a range of sectors, and also writes and edits the company’s Thought Leadership series, Future Perspectives. His reports on New Sources of Growth” and the co-written “21st Century Business” have both won Atticus thought leadership awards….

Joe Jensen

Worldwide VP and General Manager for Retail Solutions Division, Intel

Joe D. Jensen is Vice President in the Internet of Things Group and General Manager of the Retail Solutions Division at Intel Corporation. He leads the team responsible for helping third-party brands and retailers use Intel’s technology to better serve consumers. Before assuming his current role, Jensen managed Intel’s low-power embedded processor division, where he…

David Roth

CEO, The Store WPP, EMEA

David started his career at the House of Commons working for a member of the UK Parliament. He swapped politics for the cut and thrust of advertising. Joining Bates Dorland, he became main board director for strategy and Managing Director of the consulting and digital divisions. David was the CEO of the worldwide retail and…

The Agenda

DAY: EVENT

A unique event and experiential show in collaboration with Intel explored how digital connectivity, the Internet of Things, personalisation, analytics, location-insights and sensors will interact to change retailing, the way
we communicate with consumers across the new path to purchase and profoundly impact the way we shop.

Retailing to the Customer of One in an era of digital connectivity and the Internet of Things means that the customer, their location and relevant data about them creates the ability for instant communication and hyper-personalisation.

The challenge for retailers, brand-owners and marketeers is to exploit the new era of digital pervasiveness and use it to embrace every individual as “the Customer of One.”

Understand how this will impact retail as sensors, location, materials, analytics and environment interact in new ways, changing the way we articulate, communicate and drive purpose for shoppers and ROI.

EVENING: SHOWTIME…

SMART EVERYTHING EXPERIENCE

An interactive “fashion-esque experience” featured an eclectic mix of the concepts, products, applications and ingenuity that will revolutionise the way we sell and build brands. From smart shelves, wearables, smart packaging to, well, smart everything…

THIS NEW WORLD CAME TO LIFE FROM THE DIFFERING PERSPECTIVES OF SHOPPERS, RETAILERS, BRAND-OWNERS AND OUR CUSTOMERS’ LIVES.

A unique, immersive experience for your senses, imagination and brain. Some of the ideas, concepts, products and innovations revealed made us gasp… some made us laugh… and some we wanted to put to use immediately…

…But combined they tell a story of what The Future of Retail in an IoT World will be. And where the opportunities for you lie.

COME WITH US ON THIS EXCITING JOURNEY.

SMART EVERYTHING

Who is Who in the Show

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12:30pm - 1:00pm Arrival and registration
1:00pm Delegates enter Platform Theatre
1:10pm Emily Maitlis, BBC Journalist and Presenter of Newsnight introduces the event
1.15pm–1.30pm KEYNOTE: David Roth, CEO, The Store WPP, EMEA

“RETAILING TO THE CUSTOMER OF ONE IN THE IoT AGE”
1.30pm-1.55pm KEYNOTE: Joe Jensen, Worldwide VP and General Manager for Retail Solutions Division, Intel

“RE-ENVISIONING THE CONSUMER AND RETAIL WORLD WITH SMART EVERYTHING AND THE TECHNOLOGY THAT WILL DRIVE IT”
1.55pm-2.15pm Andrew Curry, Director, The Futures Company and David Wright, Head of Innovation, Kantar

“THE IoT’S IMPACT ON SOCIETY AND INSIGHTS”
2.15pm-2.30pm Jon Hamm, Global Executive Creative Director, Geometry Global

“IoT – A REVOLUTION IN THE PATH TO PURCHASE”
2.30pm-2.40pm PANEL #1: “SHOPPER INSIGHT, CUSTOMER OF ONE”

Jon Hamm, Geometry Global, Andrew Curry, The Futures Company, David Wright, Kantar
2.40pm–2.55pm Neil Bruce, Head of Mobile, Mindshare Worldwide

“THE TRIANGULATION OF LOCATION, DATA AND THE INDIVIDUAL IN AN IoT WORLD”
2.55pm-3.05pm KEYNOTE INTERVIEW: Lord Wei in conversation with Emily Maitlis

“IoT BUT WHAT ABOUT THE JOBS AND LOCAL COMMUNITIES”
3.05pm-3.20pm PANEL #2: “WORKING WITH IoT ENTREPRENEURS TO ACCELERATE IoT IMPLEMENTATION”

Lord Wei, Joe Jensen, IoT entrepreneurs: Ofer Klein, Founder, Kwik, Szymon Niemczura, Founder, Kontakt.io,
3.20pm-3.50pm Coffee Break
3.50pm-4.00pm James Bidwell, CEO, Springwise

“IoT INNOVATIONS FROM AROUND THE GLOBE”
4.00pm–4.15pm PANEL #3: “THE RISE OF THE INTELLIGENT MACHINES”

David Brebner, Founder, Umajin, 3D Byonics, Steve Newbury, Williams F1 Advanced Engineering, Andy Jones, Salmon
4.15pm-4.30pm Hannah Blake, Open Innovation Director, MEC Global

“WHY RETAILERS NEED TO WORK WITH STARTUPS FOR OPEN INNOVATION”
4.30pm-4.45pm Chris Perry, CEO, Wunderman

THE REALITY OF REACHING AND COMMUNICATING TO THE CUSTOMER OF ONE
4.45pm–5.05pm PANEL #4: “RETAIL AS USUAL OR A RADICAL TRANSFORMATION”

Dr. David Sharp, Head of Technology 10x, Ocado, Boren Novakovic, Head of Digital, Kimberly Clark EMEA, Jon Bird, Global CEO, Y&R Labstore, Joe Jensen, Worldwide VP and General Manager for Retail Solutions Division, Intel
5.05pm-5.20pm KEYNOTE: Tim Greenhalgh, Chairman and Chief Creative Officer, Fitch Worldwide

“IoT CHANGES DESIGN THINKING IN THE PHYSICAL AND VIRTUAL RETAIL ENVIRONMENT”
5.20pm–5.30pm David Roth, Wrap up and launch of the WPP IoT Innovation Kit and Smart Packaging

“WHERE DO WE GO FROM HERE?”
5.30pm-6.10pm BREAK: Refreshments and drinks in the bar area
6.15pm-7.00pm Showtime begins “SMART EVERYTHING EXPERIENCE”

A few memories from this year..

Smart Everything Experience

A few memories from last time..